Last Thursday, Wrapp teamed up with Brooklyn Industries to throw a launch party no one is soon to forget.  For a few hours, we turned Brooklyn Industries into the hottest spot on Smith Street, packed with people celebrating Brooklyn’s brand new Jungle Fever themed summer line and Wrapp’s recent US launch.

Revelers were greeted at the door with a yellow ribboned box stuffed with sweet Swedish treats and a brief introduction to Wrapp by a smiling staffer. Brooklyn’s finest underground break-dancers moved to the beat of our favorite 90s throwbacks from the Beastie Boys to Notorious B.I.G, on a stage plastered with Wrapp logos.

Guests mingled among racks of Spike Lee’s Jungle Fever inspired duds with special yellow Wrapp cocktails in one hand and their smartphones in the other, as they swapped free $5 Brooklyn Industries gift cards via the Wrapp app right before snagging their favorite new pieces.  

Amidst all the shopping, gift giving, and dancing, partygoers chowed down on Brooklyn Taco’s mouthwatering selection of fresh, spicy tacos bursting with flavor.  And just one bite of a light and airy cream-filled French macaroon from Whimsical Confections was enough to send anyone’s taste buds into overdrive.

Needless to say, every guest left fuller, happier, and seriously more stylish than when they entered – just the way we like it!  

Didn’t get a chance to stop by?  Don’t sweat it, there’s more like this to come. In the meantime, send a few friends a Brooklyn Industries gift card via the Wrapp app. Trust me, they’ll love it!

By: Adriana Varisco